Majors
Best Colleges for Marketing, by Earnings
735 of the colleges we track award a bachelor's degree in Marketing, about 42,788 degrees a year. Across the 481 that report earnings, graduates make a median of $66,333 four years after finishing.
| Rank | College | State | Median earnings, 4 years out | Degrees a year | Acceptance rate |
|---|---|---|---|---|---|
| 1 | Brigham Young University | UT | $112,596 | 92 | 67.8% |
| 2 | University of Pennsylvania | PA | $112,211 | 56 | 5.4% |
| 3 | Boston College | MA | $106,353 | 84 | 16.4% |
| 4 | Georgetown University | DC | $105,944 | 53 | 12.9% |
| 5 | Santa Clara University | CA | $104,723 | 99 | 48% |
| 6 | Villanova University | PA | $102,222 | 75 | 27% |
| 7 | Washington University in St Louis | MO | $100,489 | 72 | 12.1% |
| 8 | Tulane University of Louisiana | LA | $98,503 | 174 | 14% |
| 9 | Lehigh University | PA | $98,320 | 60 | 25.9% |
| 10 | Texas Christian University | TX | $97,148 | 143 | 44.5% |
| 11 | University of Wisconsin-Madison | WI | $96,148 | 252 | 45.2% |
| 12 | George Washington University | DC | $95,528 | 54 | 47.1% |
| 13 | Elon University | NC | $95,163 | 144 | 66.4% |
| 14 | University of Maryland | MD | $93,782 | 278 | 44.8% |
| 15 | University of Florida | FL | $92,626 | 209 | 24.2% |
| 16 | University of Texas at Austin | TX | $91,955 | 171 | 26.6% |
| 17 | University of San Francisco | CA | $91,815 | 80 | 61.7% |
| 18 | Syracuse University | NY | $91,235 | 140 | 45.9% |
| 19 | University of Notre Dame | IN | $91,088 | 71 | 11.3% |
| 20 | University of Illinois Urbana-Champaign | IL | $90,744 | 145 | 42.4% |
| 21 | Fordham University | NY | $90,733 | 67 | 59.3% |
| 22 | Michigan State University | MI | $90,453 | 255 | 84.8% |
| 23 | James Madison University | VA | $89,944 | 170 | 71.5% |
| 24 | Providence College | RI | $89,629 | 134 | 50.9% |
| 25 | Drexel University | PA | $89,486 | 148 | 79.4% |
| 26 | University of Connecticut | CT | $89,208 | 104 | 52.4% |
| 27 | Southern Methodist University | TX | $88,627 | 88 | 63.3% |
| 28 | Bentley University | MA | $88,461 | 108 | 45.1% |
| 29 | University of Delaware | DE | $88,383 | 230 | 70.6% |
| 30 | University of Washington | WA | $88,114 | 224 | 39.1% |
| 31 | University of Washington-Bothell Campus | WA | $88,114 | 58 | 90.6% |
| 32 | University of Washington-Tacoma Campus | WA | $88,114 | 43 | 82.5% |
| 33 | Utah State University | UT | $87,905 | 127 | 92.5% |
| 34 | Miami University-Oxford | OH | $86,919 | 319 | 75.4% |
| 35 | Miami University-Hamilton | OH | $86,919 | 2 | |
| 36 | Miami University-Middletown | OH | $86,919 | 1 | |
| 37 | Fairfield University | CT | $86,740 | 157 | 33.3% |
| 38 | Loyola University Chicago | IL | $86,662 | 141 | 81.6% |
| 39 | Virginia Tech | VA | $86,338 | 257 | 54.8% |
| 40 | University of Massachusetts-Amherst | MA | $86,299 | 204 | 59.7% |
| 41 | University of Minnesota | MN | $86,246 | 239 | 79.8% |
| 42 | University of Miami | FL | $85,935 | 152 | 18.9% |
| 43 | Creighton University | NE | $85,891 | 67 | 79.8% |
| 44 | University of Georgia | GA | $85,785 | 398 | 37.7% |
| 45 | The Catholic University of America | DC | $85,029 | 1 | 82.8% |
| 46 | Florida State University | FL | $84,981 | 649 | 24.2% |
| 47 | Purdue University | IN | $84,725 | 139 | 49.9% |
| 48 | Trinity University | TX | $84,347 | 21 | 25.9% |
| 49 | University of Arizona | AZ | $84,111 | 195 | 86.1% |
| 50 | University of Scranton | PA | $83,756 | 29 | 81.2% |
| 51 | University of San Diego | CA | $83,562 | 93 | 52.4% |
| 52 | University of Utah | UT | $83,511 | 148 | 86% |
| 53 | Quinnipiac University | CT | $83,258 | 63 | 72.2% |
| 54 | Maryville University of Saint Louis | MO | $83,256 | 16 | 95.1% |
| 55 | Loyola Marymount University | CA | $82,825 | 151 | 45.1% |
| 56 | Marquette University | WI | $82,233 | 117 | 81.3% |
| 57 | Susquehanna University | PA | $82,070 | 29 | 81.4% |
| 58 | University of Iowa | IA | $81,994 | 301 | 83.6% |
| 59 | University of South Carolina | SC | $81,945 | 367 | 60.2% |
| 60 | Saint Norbert College | WI | $81,731 | 17 | 85.7% |
| 61 | Ohio State University | OH | $81,119 | 478 | 60.6% |
| 62 | Clemson University | SC | $81,109 | 361 | 38.3% |
| 63 | Binghamton University | NY | $80,825 | 90 | 38.6% |
| 64 | University of Dayton | OH | $80,677 | 155 | 65.5% |
| 65 | Saint Edward's University | TX | $80,562 | 28 | 81.4% |
| 66 | Berry College | GA | $79,602 | 24 | 64% |
| 67 | Pennsylvania State University | PA | $79,343 | 361 | 60.6% |
| 68 | Pennsylvania State University-World Campus | PA | $79,343 | 39 | 91.2% |
| 69 | Pennsylvania State University-Penn State Erie-Behrend College | PA | $79,343 | 36 | 96.8% |
| 70 | Pennsylvania State University-Penn State Harrisburg | PA | $79,343 | 25 | 97.6% |
| 71 | Saint Joseph's University - Philadelphia | PA | $78,522 | 124 | 88.8% |
| 72 | Ohio University-Main Campus | OH | $78,506 | 242 | 85% |
| 73 | University of St Thomas | TX | $78,424 | 22 | 89.9% |
| 74 | Manhattan University | NY | $78,423 | 50 | 78.9% |
| 75 | Baylor University | TX | $78,398 | 253 | 51.3% |
| 76 | Emmanuel College | MA | $78,338 | 20 | 75.7% |
| 77 | Taylor University | IN | $78,191 | 22 | 73.5% |
| 78 | Bryant University | RI | $78,181 | 165 | 65.5% |
| 79 | DePaul University | IL | $78,164 | 153 | 75.9% |
| 80 | Lipscomb University | TN | $77,996 | 34 | 67.7% |
| 81 | Illinois State University | IL | $77,956 | 256 | 88.2% |
| 82 | Seton Hall University | NJ | $77,940 | 132 | 73.3% |
| 83 | University of St Thomas | MN | $77,870 | 130 | 85.4% |
| 84 | Howard University | DC | $77,820 | 65 | 41.3% |
| 85 | University of Oklahoma | OK | $77,606 | 347 | 76.6% |
| 86 | The University of Alabama | AL | $77,451 | 569 | 76.6% |
| 87 | Adelphi University | NY | $77,418 | 28 | 65.9% |
| 88 | Pace University | NY | $77,287 | 36 | 75.9% |
| 89 | Manhattanville University | NY | $77,161 | 10 | 87.3% |
| 90 | Endicott College | MA | $76,948 | 46 | 71.2% |
| 91 | Plymouth State University | NH | $76,631 | 42 | 87.5% |
| 92 | Emerson College | MA | $76,623 | 41 | 51.3% |
| 93 | Washington State University | WA | $76,595 | 230 | 86.6% |
| 94 | Stonehill College | MA | $76,511 | 45 | 66.3% |
| 95 | Northern Illinois University | IL | $76,373 | 119 | 69.8% |
| 96 | Saint Mary's University of Minnesota | MN | $76,285 | 16 | 92.8% |
| 97 | Bradley University | IL | $76,255 | 26 | 76.8% |
| 98 | Concordia University-Saint Paul | MN | $76,183 | 19 | 78.9% |
| 99 | Texas A&M University | TX | $76,035 | 250 | 57.4% |
| 100 | Central Michigan University | MI | $75,661 | 80 | 89.8% |
Showing the top 100 of 481 colleges that report earnings. 254 more colleges award this degree but have no earnings figure, usually because the program is small.
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Frequently asked questions
Which college has the highest-paid Marketing graduates?
Brigham Young University ($112,596), University of Pennsylvania ($112,211), Boston College ($106,353), Georgetown University ($105,944), Santa Clara University ($104,723) report the highest median earnings four years after graduation.
How much do Marketing majors make?
The median across 481 colleges is $66,333 four years after graduation. By college it runs from $27,076 to $112,596.
Which colleges have the biggest Marketing programs?
By bachelor's degrees awarded in a year: Florida State University (649), The University of Alabama (569), University of Cincinnati (502), Ohio State University (478), Florida International University (452).
Does a higher-earning program mean a better program?
Not on its own. Earnings reflect where graduates live, what jobs they take, and who enrolled in the first place, as well as the teaching. The figures cover only graduates who received federal financial aid, and small programs are left out, so a college missing from this list may still have a strong department.
Source: College Scorecard, Most Recent Data by Field of Study (U.S. Department of Education), 2026-06-10 release, federal program category "Marketing". Earnings are medians for graduates who received federal financial aid, working and not enrolled, four years after a bachelor's degree.